Competitive Edge Digital | Digital Agency in Cyprus

ADVERTISING

INTRODUCING THE NEW DIGITAL ADVERTISING ERA

We provide endless possibilities with new and innovative Ad Technologies. We love making ads. We love the strategic thinking, the creative craft, the excitement of seeing them physically out in the real world and the reward of measuring how they’ve positively impacted our clients’ businesses performance.

Content Creation

Creating engaging, authentic and useful content is one of the top challenges in the world of marketing. By creating the right content, you provide value for your audience, therefore adding value to your company and your product/services.

Rich Media Creatives

Rich Media Creatives include advanced features like animation, video, audio and interactivity that encourage viewers to interact and engage with the displayed content.

Third Party Advertising

Third Party Advertising is an independent outsourced ad server that specialises in managing, maintaining, serving, tracking, and analysing the results of online ad campaigns.

Publisher Advertising

Publisher Advertising is an independent outsourced ad server that specializes in managing, maintaining, serving, tracking, and analysing the results of online ad campaigns for a particular website or group of websites.

Native Advertising

Native Advertising is the use of paid ads that match the look, feel and function of the media format in which they appear.

Private Marketplace

Private Marketplace is an invitation marketplace where one publisher or a select number of publishers invite a select number of buyers to buy their inventory.

Premium Display Advertising

Premium Display Advertising is a high impact display advertisement that builds awareness, captures the consumer's attention and increases engagement.

Programmatic Advertising

Programmatic advertising is the automated decision-making process of buying and selling ad inventory, by targeting specific audiences through an exchange, connecting advertisers to publishers. This process uses artificial intelligence technologies and real-time bidding for inventory across mobile, display, video and social channels targeting the right audience at the right time to drive higher-quality leads for brands and to maximize the return on investment (ROI) in ad budgets.